Built on professional methodology.

EasyCoach is the football platform built on professional methodology. We give clubs and federations the tools, content, and human service to run their operations and develop their players to a professional standard, backed by a real human who answers the phone.

We connect daily operations with a real coaching standard and clear player development, in one platform. Scheduling, payments, and communications run alongside session planning, player evaluations, and development tracking. Built-in AI Assistants cut the busywork and give every role, from director to coach to admin, clear next steps.

EasyCoach was founded in 2021 by Shlomi Meiner, a former college football player who understood what it costs a club when operations and coaching run on separate systems. The result is a platform built around real workflows, real pressure, and real time saved.

Today, EasyCoach supports 150+ clubs and federations, managing 50,000+ players worldwide. Clients include Villarreal CF, Shakhtar Donetsk, and the Croatian, Israeli, Kazakhstani, and Fijian Football Federations.

In 2026, EasyCoach was named one of the top Sports Technology companies in the world by TechRound

Most platforms store your club’s data. EasyCoach helps your club operate.