About Us

The team behind the digital backbone for coaches, clubs, and federations worldwide.

Who We Are

EasyCoach is the operating system for sports organizations.

We connect daily club operations with a real coaching standard and clear player development, in one platform. Scheduling, payments, and communications run alongside session planning, player evaluations, and development tracking. Built-in AI assistants cut the busywork and give every role, from director to coach to admin, clear next steps.

EasyCoach was founded in 2021 by Shlomi Meiner, a former college football player who understood what it costs a club when operations and coaching run on separate systems. The result is a platform built around real workflows, real pressure, and real time saved.

Today, EasyCoach supports 150+ clubs and federations across 30+ countries, managing 50,000+ players worldwide. Our clients include Villarreal CF, Shakhtar Donetsk, and the Croatian, Israeli, Kazakhstani, and Fijian Football Federations.

Most platforms store your club’s data. EasyCoach helps your club operate.

 

Follow EasyCoach

Meet Our Management team

The passionate people behind EasyCoach.Club – bringing years of expertise in sports, technology, and business.

image_39a7e81d

Shlomi Meiner

Founder and CTO

Lior Kol

Lior Kol

CFO

Stay Ahead of the Game

Get the latest articles on sports technology, coaching, and operations — delivered straight to your inbox.

Start Your Demo Booking